Jason Gloye's experience combines an enviable mix of advertising, public relations, and client-side marketing experience. An MM&M 40 Under 40 honoree, he brings 20+ years of experience in the industry and has a proven track record of blending breakthrough creative with commercial rigor. He is known for his passion, sharp wit, strong point of view, and ability to champion award-winning work that defies creative expectations, drives unprecedented growth for brands and agencies alike, and for people-first leadership.
His work spans some of the most recognizable brands in the world, across healthcare, technology, consumer packaged goods, and nonprofit advocacy. Whether launching a breakthrough therapy or reimagining a beloved childhood brand, he brings the same curiosity and rigor to every challenge, building teams and cultures that don't just deliver results, but genuinely love the work they do together.
Healthcare
As Global Chief Client Officer at VML Health, Jason oversees relationships across manufacturers including Amgen, Abbott, AbbVie, AstraZeneca, Genentech, J&J Innovative Medicine, Novartis, and Pfizer, spanning therapeutic areas including cardiology, diagnostics, immunology, neurology, oncology, rare disease, respiratory, and women's health. His work spans U.S. and global markets, from prelaunch strategy through LOE sunsetting, and resonates with HCPs and patients across varied and diverse communities.
As Head of North America, he drives the health vertical's culture, capabilities, and dynamism, delivering end-to-end solutions from consulting to medical communications, promotion, market access, and derivative production. Under his leadership, the North America business has grown from $110M to $300M in three years, with the agency climbing from #21 to #3 in the health category in five years, one of the fastest ascents in the industry. He's led new business efforts with a 55% win rate, including global consolidations, and champions high-performance teams and deep, meaningful relationships across a global network.
His award-winning work includes multiple Cannes Lions (2023-2025) and the DTC Perspectives Agency Vanguard Award (2025), alongside breakthrough creative for Pfizer's COVID-19 vaccine campaign featuring celebrities Martha Stewart, John Legend, and Charlie Puth.
Consumer Packaged Goods
Jason's strategic skills and creative collaboration led to Cap'n Crunch's multi-award-winning "Crunch Island" website, featured in Time Magazine and hailed as one of the first destination websites of its kind. The site offered visitors the opportunity to explore a tropical island where the Cap'n had shipwrecked, complete with nutritional information, online games, and unique features like weather integration reflecting the user's real-world weather patterns on the island. The work earned a W3 Silver Award and a Web Award for Outstanding Achievement, proof that creative excellence isn't confined to any single category.
Technology
Jason led multiple lines of business for Microsoft, growing agency billings 500% year-over-year across a portfolio including OneDrive, Exchange, and Research. He led the launch of OneDrive, transforming a single $40K product overview video into a $2M+ digital AOR relationship, including a broadcast campaign featuring Aubrey Plaza that garnered more than 2 million YouTube views and 60,000 new users in under three weeks. He also led the triumphant return of the legendary Microsoft Exchange Conference (MEC), a testament to what's possible when you deeply understand a client's business, not just their brief, driving success for client and agency alike.
Non-profit
Jason worked with watchdog agency Senior Medicare Patrol (SMP) to protect the rights and well-being of Indiana citizens aged 65 and older. After a rash of robberies at area senior communities, his award-winning media plan led to statewide coverage and the arrest of the perpetrator, earning a PRSA Pinnacle Award for Crisis Communications. It's proof that people-first thinking doesn't stop at the walls of a business, it extends to the communities we're all part of.
